by Kit CRM

Run better Facebook ads

4.3 of 5 stars(1184 reviews)

Get help with marketing

Hire Kit, your own marketing employee, to help find the right shoppers and drive more sales.

Turn Facebook visits into sale

Easily create Facebook ads, including dynamic retargeting campaigns, that show ads to those most likely to buy.

Find your Instagram audience

Get in front of millions of Instagram users who are looking to discover new products.

About Kit

Kit is the extra set of hands you’ve been looking for to help with marketing your store. As your FREE virtual employee, Kit will recommend the marketing activities most likely to drive sales.

With a few quick messages to Kit over Ping, SMS or Facebook Messenger, you can create a discount code and promote it, start a retargeting campaign to bring visitors back to your store, send thank you emails to customers, and much more!

Exclusive to Shopify merchants, Kit helps small business owners overcome three big challenges:

  1. No time to learn or execute marketing
  2. No budget to hire a marketing expert
  3. No experience in online advertising to drive traffic and make sale

Kit isn’t just another marketing app. Kit is a proactive, artificially-intelligent assistant that you’ll talk to everyday, who’s on call 24/7, working whenever you are and even when you aren’t.

Kit looks at your products, visitors, and customers to make informed recommendations for your next marketing move.

Kit is an official Facebook Marketing Partner for small business. Kit helps you manage your Instagram and Facebook ads, email marketing, and social posts to drive sales and grow your business—all for free.

The return on investment you get from Kit will be in the sales you make and the time you save by having Kit handle your marketing.

Here's what Kit can do for you:

  • Set up Facebook dynamic ads and retarget shoppers most likely to buy
  • Build lookalike audiences to ensure the best targeting for your ads
  • Create Facebook and Instagram ads that drive sales
  • Post Facebook updates to drive customer engagement
  • Send personalized 'thank you' emails to generate repeat purchases
  • Create and promote discount codes to acquire and retain customers
  • Generate quick reports to provide insights on sales and marketing performance

Kit also works with other Shopify apps. When you connect to compatible apps, you power-up Kit to complete even more tasks that will help you manage and market your store.

  • Customer Reviews by Yotpo—Use customer reviews to drive more sales
  • SEO Manager by venntov—Appear more often when customers search on Google
  • Kit Karts by ShopPad—Increase sales by ensuring customers return to purchase items
  • Modalyst—Source and add new inventory to your store with one click
  • Retail Ready Photos by Pixc—Get professional photo editing for your product images
  • and many more

Integrates with

  • Facebook,
  • Instagram,
  • Customer reviews by Yotpo,
  • SEO Manager by Venntov,
  • Kit Karts by ShopPad

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Free to install

For ads that you run on Facebook or Instagram using Kit, you will be billed directly through your Facebook ad account

Overall rating
4.3 of 5 stars
Based on 1184 reviews

  • 5 of 5 stars
    73% of ratings are 5 stars
  • 4 of 5 stars
    7% of ratings are 4 stars
  • 3 of 5 stars
    5% of ratings are 3 stars
  • 2 of 5 stars
    4% of ratings are 2 stars
  • 1 of 5 stars
    11% of ratings are 1 stars

Most recent reviews

Licker Pickers Toothpicks

Sends me to some strangers account allowing me to get into their FB info! So does not work for me.

The Rogue Crusade

I love the concept of Kit. I’ve had it installed for almost as long as it’s been available, and get the ad send texts and alerts about what’s popular among online shoppers. Those things are just useful enough for me to keep the app installed.

I keep waiting for more of the apps I actually use to have integrations. There are a few to choose from, but there hasn’t been a new app in quite some time. I’d love to see Kit “learn” how to send emails from Conversio or pull reward data from, for instance. I figure this is on the other app’s end, though. So while it’s disappointing, I don’t really fault Kit too much for that.

The real reason for the three stars is how limiting the built-in email feature is. There are only a few premade templates to choose from, and there’s hardly anything about them that can be customized. It’s supposed to be a large part of the draw, and I’ve never been remotely inclined to send these emails to my customers when Kit asks, which is a shame, because I’d love the convenience it’s intended to offer. That’s really why I’d love to see an integration with Conversio.

So basically, I only find Kit half as useful as she’s intended to be, which is a shame, because there’s a lot of potential here that hasn’t really grown in the time I’ve had her hooked in.

Atomic Jane Clothing

We've been using Kit for over a year and find it is somewhat of a secret weapon for so much profitability. We have used it exclusively so far for abandoned cart and as we write this, the ROAS if 5.20! This is typical as many times it is even higher. We are looking to see if it can be used to target recently viewed audiences to Viewed Content and Add to Cart as well as other custom audiences. Waiting to hear back from them.

Developer reply

May 22, 2019

Hi Atomic Jane Clothing

Thank you so much for taking the time to give Kit such an excellent 5 star review. It really does mean the world to us. We always value anyone who is using Kit for as long as you are and you are seeing the benefits of using Kit.

If you have any questions or would like to find out more about your account please do reach out to us, our email is:

Wishing you and your business continues success

All the best