Automate Retention Marketing
Segment your eCommerce & POS customers automatically. Send targeted & automated emails for more relevant marketing at every lifecycle stage.
Approve or Customize
Use proven best-practice designs & settings, optimized by Marsello's AI and marketing experts, or customize to suit your brand.
Increase Loyalty & Sales
Keep customers coming back and buying more with smartly targeted retention marketing that gets results.
About Marsello | Email & Loyalty
Grow sales with loyalty marketing automation for Shopify eCommerce & POS
Marsello combines data-powered automation & real human experts to run targeted retention marketing that gets results for fast-growing Shopify brands. From email marketing to loyalty & VIP programs, Marsello helps you target the right customer at the right time, with the right message.
Retain loyal customers with a loyalty rewards program
Keep your customers coming back with a custom loyalty program that automatically rewards loyalty points for spend, referrals, product reviews, social media engagement and more.
Automate emails when it counts
Start with pre-designed email flows using optimal automation settings and customize to suit your business. Welcome first-time shoppers, win back at-risk customers, reward your best customers, recover abandoned carts, and say happy birthday!
Send one-off Email Campaigns
Create & send one-off emails, like newsletters, promotions, new stock emails & more. Create campaigns with an easy-to-use builder. Personalize with product recommendations, loyalty program status & merge tags.
Why Marsello works to deliver real results:
Segmentation that delivers conversions
Broadcasting an irrelevant message to your valuable customer database doesn't work. Marsello crunches your customer data straight from your Shopify store to segment customers into lifecycle stages based on their buying behavior.
Customization that strengthens your brand
Whether it's an email arriving in customers' inboxes or your loyalty program on your Shopify store, you can customize designs & messaging to make your marketing your own.
Automation meets human expertise
Marsello's AI works out top performing automation flows & settings for your business, while our marketing & data experts check in with you to deliver suggestions for you to approve & optimize your campaigns for better results.
Integrations for smarter marketing
- POS: As well as Shopify eCommerce & POS, Marsello integrates with other leading Point-of-Sale platforms, like Vend POS, so you can run smarter loyalty marketing across your entire business.
- Mailchimp: Marsello is a Mailchimp alternative. But, if you have emails you want to send outside of Marsello, you can automatically sync your customers & their loyalty & segmentation data to your Mailchimp lists (available on the Free plan).
See the app in action
Explore how the app works in an example store.View example store
Up to 1000 customers
Basic Loyalty Program
1 POS or eCommerce site
+$10/additional block of 1000 customers +$50/additional site.
14-Day Free Trial
1000 customers free
Free features +
Advanced Loyalty Program
* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.
Overall rating Based on 266 reviews
Most recent reviews
CAUTION! My customer today advised me that she received spam that appeared to come from my business. I asked her to forward it to me. Sure enough it was an automated Marsello email, with our logo, branding and text from our template but the products were not our products. Marsello has been sending emails to MY CUSTOMERS to advertise OTHER COMPANIES' PRODUCTS! And they have the audacity to charge me for it!! Check your emails, spot check your customers, if it has happened to me, then it almost certainly has happened to others too.
I am loving this app. I switched from Mailchimp and set up was so easy. I selected all the default email options and just tweaked a few of the messages. Easy! And they look amazing. My emails are performing way better than when I used Mailchimp. Now we have a loyalty program as well which is great for collecting extra bits of customer data too
Apotheosis Training Performance
It just doesn't look professional and looks cheap. I had 1 in 300 visitors even bother using it. Better off going a different route for me
Thanks for letting us know with your review. I've reached out to you by email to show you the design options which you may not have known about. We are also happy to help you get things looking the way you want.